If saving an assortment of brand inspiration on pinterest, going through the entire array of Google fonts (probably more than once).
And wondering if that green color in your logo should be juuust a shade darker (or maybe it should be blue) Has left you feeling burnt and confused.
*Pause the podcast* (I’m sure it’s a good one).
You already know, it’s hard to find that balance between working in your business and working on your business. Time is precious.
When you’re not serving clients, that time spent improving your business shouldn’t be spent rearranging your site (again) or agonizing over whether or not that font seems like you. So whether you’re just dipping your toes into the task of design or you have a stack of “not quite right” logo files floating around…
I’m here to make the “working on” part of your business smooth and seamless.
I know just how important it is to build a life that serves a greater purpose-not just a business that succeeds.
You may not be the only business coach out there. The only photographer chasing natural light.
And yet..you are sharing value through your business. Making impacts in a way that only you can.
A year and a half later, this designer, who wears her HP patronus on her sleeve ( literally! ) is flourishing in business.
Through Artisan Kind I’m creating designs that matter-for people serving a greater purpose. I continue to pursue my life-long journey to be more kind to the earth. My practices in business enable me to work harmoniously with my clients and the earth in mind.
Design still had my heart so I toyed with the idea of starting a business. Surely this girl who founded the eco-friendly club: No Straws, No Way,” in highschool was capable of charting her own course.
Of course the marketing of No Straws, No Way was a little less inspiring than 16 year old me had hoped, but I’d learned from that venture!
A BFA in graphic design landed me an unique 9-5 role with vacation time so good it would make a European jealous. (I never imagined leaving).
7 years were spent designing for 1,000’s of clients -some notable household names like Absolut, Patron, and Jim beam. Flash forward to the global pandemic that turned life upside down.
At the time, I was still healing both mentally and physically from an ectopic pregnancy (caused by an incorrectly positioned IUD) which led to an endometriosis diagnosis and a series of surgeries. I had never planned to be a mother- always known I was more of the “fun Aunt type.” Still, the loss of the pregnancy, the “what if’s”...it was painful in a way words can’t describe.
Shortly thereafter, my company was hit hard and I found myself without a job. What I didn’t realize then was losing my job was the best thing that could have happened to me.
Websites are all built on Showit which runs on AWS servers working to reach 100% renewable energy by 2024. All client meetings are held on Google Meet, an eco-friendly alternative to Zoom.
My household works with a small local business that collects our compostable material (paper q-tips, cotton swabs, leftover food, sweepings and so much more) and turns it into bags of compost for us to use in our garden.
Add-on prints to brand packages are all sourced with eco-friendly paper and inks. Reducing waste, eliminating harmful chemicals, and protecting the environment for future generations.
My studio and home have offset 100% of our electrical use (though solar panels are the goal someday!) so clients can feel comforted that their project is designed on machines that support renewable energy.
Behind Artisan Kind: A name with many meanings. A vision to inspire kindness: in life, in business, in practices that protect this planet human-kind calls home.
As a Wisconsin native, I’m always anxious for a chance to escape the wicked winters for a beach getaway whenever possible.
Family is everything-furry paws and all. My partner and I love our rescue cats Eddy and Grover. Eddy is our sweet old boy, passed down from my late grandpa.
I’m a bit of a coffee snob! Has to be goldilox-level perfect with a bold flavor. Oh, and when it comes to food, on a spiciness scale of 1-5 I’m probably at a 10.
The Harry Potter books are near and dear to my heart. It is a reminder of simpler times and I listen to the series on audio books once (maybe twice) a year.